I would like to update you on the direction we are taking with the limited stock of our Old Vine Barossa Shiraz moving forward.
During the COVID lockdown last year, I decided to undertake a Graduate Diploma in Oenology and Viticulture at the Adelaide University -Waite Campus.
I have one more Semester to complete this degree and although extremely challenging due to my lack of knowledge in Chemistry and Science, I have enjoyed it immensely!
The overall learnings have heightened my passion for making the best Quality wines based on the highest quality grapes that I can source. I will be forever thankful to Geoff Schrapel of Bethany Wines for not only teaching me how to make my One Lonely Barrel Shiraz, but for providing me with great fruit.
The 100-year Homestead vineyard is only 2.5 acres producing 5 to 8 tons at best. We handpick this vineyard and we split the vintage 50/50. 2018, 2019 and 2020, were for all sorts of reasons at the lower end of the yield, hence I have only 170 cases of the 2018 Old Vine Shiraz available. I am putting aside 70 cases for the restaurants and making available 100 cases for the general public.
However, rather than selling them to the general public, I am trying to provide at least 100 of my most loyal One Lonely Barrel friends either a 6 pack or 12 pack. I have priced the 2018 Old Vine Barossa Shiraz @ $36/bottle. The one case offer per customer is on the first 50 of the 100 cases available and is priced @ $22.50/btl.
Should you choose to purchase a 6 pack or Case of the 2018, you will join our OLBVIP100 club, this will entitle you to have the first option to purchase a case of the 2019 and 2020, and any other advertised purchases at a lower price than the general public.
At checkout use Coupon Code : OLBCLUB10off , to secure the $22.50 /btle price (code is not case sensitive)
The wine cannot command the rightful price of $60 or more as it has limited brand recognition, heritage or a history of accolades, although it has won several medals on earlier vintages at the International Wine Challenge, London.
Marketing and Branding is everything, our Old Vine One Lonely Barrel Barossa Shiraz is priced well under market price.
Purchase a 6 pack or Case of the 2018, you will join our OLBVIP100club,
Upon taking up this offer, you will be eligible for:
- Purchasing a further case at this price if the 50 cases are not fully subscribed by the 2/9/2021
- Offered the first opportunity to purchase a case(s) of the 2019, 2020 vintages (but not committed)
- Purchase any of our Wines@10% less than the price advertised
- Be first to be advised and gain access to early-bird discounts, and priority release of low production wines each year.
- Have first opportunity to purchase premium priced wines at exceptional value for money through our THE CHOSEN ONE – label, Wines of Quality and Exceptional Value!
At Checkout, please don’t forget to enter Coupon Code: Olbclub10off and 10% off will be applied and your price will be $22.50/ Bottle (A saving of 37.5% off the Everyday Price of $36)